The Role of Brand Equity and Perceived Value for Stimulating Purchase Intention in B2C e-Commerce Web Sites
نویسندگان
چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: Business and Economics Research Journal
سال: 2020
ISSN: 1309-2448
DOI: 10.20409/berj.2019.165